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A threat to what? Plenty of space in the market to coexist. Also, Tesla seems to be tapping into the douche segment; not exactly competitive. Middle aged upper middle-class buyers will likely stick with something more traditional (from my perspective as a member of that crowd).
Let’s look at the math …. If Tesla builds 2 million CT’s, and Rivian has build 70,000-100,000… well, you don’t see the threat to Rivian’s success ? you must be joking.
 

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The average consumer knows next to nothing about electric. My conversations with friends over the past 6 months have been mostly one-sided and met with disinterest. I didn't even bring up the topic before then because it would have been like explaining algebra to a cat. My takeaway: very few buyers are looking for electric. Something needs to capture their interest and imagination. The enthusiasm on this forum is illusory because in the real world people are not that interested yet, so it doesn't matter which comes out first, they're not in the market for an electric car yet.
Well said.
 
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