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It looks like RJ might be starting a media blitz to change the narrative on Rivian's recent issues -- I'm guessing the number 1 goal will be changing the perception on Wall St.
In an inverted with Autoblog, he really focuses on how much work he/the company is doing to get chip suppliers to trust that Rivian is the right horse to back when allocating limited supplies of semiconductors.
It all sounds very plausible to me and it strikes me as a smart move by the leadership to put their cards on the table to explain why things have been tough lately, and explain what they've been doing to try to turn things around.
Fingers crossed it works.
Read the interview here:
Rivian CEO steers electric truck startup through supply chain twilight zone
Rivian CEO R.J. Scaringe talks about what the company faces in terms of supply shortages and manufacturing limitations as the company looks to produce more of its electric trucks and SUVs and boost stock prices.
