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Surely Rivian must know that announcing a ~20% increase for pre-order reservation holders would result in mass mutiny.
Trying to re-think this. Maybe Rivian did this intentionally, realizing they could not fulfill current pre-orders for 2-3 years. So, if ~50% of pre-order holders cancel, they could fulfill pre-orders within 18 months and make quotas?... Just trying to understand Rivian's customer-unfriendly behaviour.
I follow your logic, but to do that leaves a bad taste in everyone's mouth and I think it shows really bad governance of the executives. Do they really know how to run a car company and sell cars? Sure they reversed, but still points to a lack of good judgement and understanding of the market they are in.
 
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