Elon Musk and the Cybertruck made an appearance on Jay Leno's Garage. Hopefully RJ Scaringe can do the same thing with the R1T.
I hope Rivian does something like that soon. I'm sure once they smooth things out with production there will be a big marketing push.I think the best way to show the people how capable is the R1T in off-roading is sending the car for reviewers on YouTube and those who have a tv series like Jay Leno. This will encourage people to preorder the car without worrying about anything.